race car sponsorship proposal

0 This is why: Keeping that in mind, if it comes down to a price negotiation, your first instinct should be to try to increase sponsorship than dropping your sponsorship price. endobj 0000000902 00000 n %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz There might be an opportunity in doing something with your local car dealer, an opportunity in the influence you have with your audience, or an opportunity in getting a brand in front of one of your existing partners. There are plenty of people (often very young) who show up with that intent. This all comes down to value. trailer There is occasional TV coverage, but it isnt major. If you stand out and can provide value, its going to be so much easier to get sponsorship for motorsport. Before approaching a sponsor, draft a proposal first. Be sure to target each proposal to the specific potential sponsor. endobj I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. . 19 US Race Calendars to List Your Race On, How to Promote Your Race: Our Ultimate Guide, What types of sponsorship are available for your event, What sponsors look for and how to give it to them, How to identify and approach sponsor candidates, How to successfully negotiate and deliver a sponsorship, Identify sponsors that stand a good chance of responding to your approach, Make the most of your sponsorship assets, by offering the right stuff to the right sponsors, the sponsorship benefits they are looking toprovide and what they may want in return, the timeframes for receiving and replying to sponsorship proposals, Theyhavea well-defined process for accepting and assessing sponsorship proposals, They have resources earmarked for sponsorships, There is a dedicated person on the other end tasked with identifying and developing sponsorship opportunities, Briefly (=2-3 sentences max) introduce yourself and your event, Briefly (=2-3 sentences max) point to what sponsor objectives you think a sponsorship of your event could benefit, End with a request for a follow-up meeting or call to share more details, Going into lengthy discussions of your race or sponsorship proposal before hearing what your sponsor needs (ideally you want to get into this discussion in the follow-up meeting). This sponsorship proposal also highlights information about driver profiles and the schedule calendar of drag car racing events. The concept behind FORMULA SAE: A fictional manufacturing company has contracted a student design team to develop a. small Formula-style race car. Organize the proposal in sections. The template proposal sponsorship comes in A4 and US Letter size. There are plenty of great articles, podcasts, and books directly pertaining to creating a good sponsorship proposal. You have to convince a potential sponsor that YOU are the person who will work for them. How it REALLY works, what it really is, and how to get it. @JP)^~")x&d=AALKTbh;}R3qbf>T;T9+x~_e]p5| .FH+&. We've done it ourselves and know many stories of race directors struggling with it, so we get your pain. . Sponsorship Proposal. Auto Sponsorship Proposal moorespeed.com Details File Format PDF Size: 298 KB Download 3. Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). Find out within 24-48 hours if you can be sponsored by Autoplicity, Pedal Commander, Slick Products, VLEDS, Perfection Wheels, North Lights, Vicrez and over 400 of the biggest names in the automotive industry. Social media is king. Race Car Sponsorship Proposal Template. Share your form with others. Sponsorships help defray these costs. The experience gained is certainly valuable, but there arent any NASCAR Scouts at club road racing events, and IMSA teams wont be impressed if you finish mid pack of a 5 car field. 0000055057 00000 n Get involved in relevant discussions around motorsport and your niche. You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. %&'()*46789:CDEFGHIJVWXYZcdefghijsuvwxyz ? The best way to learn about racing sponsorship is to read as much as you can about the subject. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. Will you sponsor my race car? Having Pearson Racing as spokespeople for your corporation and products/services. When you need Racing Sponsorship Agreement, don't accept anything less than the USlegal brand. Look through the instructions to learn which data you must give. 03. Motorsport sponsorship doesnt just have to be about hospitality and a sticker on the car. After all, they're after your event as much as you're after their sponsorship! Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. Use your market research data to request a feasible amount. Is your audience someone who will actually buy their product? Write down all important facts, such as the biographies of the racers and the team's success rate. If you get into Pro Road-Racing, they sell tickets for events, but aside from one-off popular events (like 24 hours of Daytona) there are still very few people in those stands. TABLE OF CONTENTS Overview Series Information Companies Involved in Racing Sponsorships . Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. endstream endobj 69 0 obj <> endobj 70 0 obj <>/ProcSet[/PDF/Text/ImageC]/XObject<>>>/Rotate 0/Type/Page>> endobj 71 0 obj <> endobj 72 0 obj <>stream How will your sponsor assess the sponsorship and whether it has been a success for them? The target marketing group for the race car is the non-professional weekend autocross racer. Keep that in mind when frustration sets in along the way. Which is why in this definitive guide we aim to give you crucial tips and step-by-step advice to help you find your way to a successful sponsorship, whatever your event's stature. Until recently, this was called the Busch Grand National Series. Click HERE To see more posts by No Money Motorsports, _ Regards,_ _ Dave Peters_ _ 910-616-3799_. Click on the fillable fields and add the required data. Racing is an expensive sport that requires investment and sponsorship. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? Tallulah Philange has worked as a journalist since 2003. However, getting more followers on Instagram can be challenging, especially with so much competition out there. When you first sign a sponsor, make sure to set some goals for the year in terms of how youre promoting them. Argument template relies upon theory and the author's experience teaching this talent. I believe that sponsorship of race teams is important and necessary to the continuation of the sport. :Us&4h[W)0PrysM~;Dy,GLZpb>fJ#u\:rV.BPsGG2 &11f'QO)KA4WO6ORej[d\KxgsugUucdM* C6bOG'+$(}>g$7fcT-?%tLRO7&J|t4hQ+h;M>>+/~ Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. Becoming a NASCAR team sponsor is a big step for any company, regardless of size or budget. You must also inform your potential sponsor about the different metrics that will be used to record and evaluate the success of the sponsorship program as agreed with the sponsor. You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Your pitch emails need to work really hard for you if your proposal doesnt include any kind of value proposition or information on how youll help a business reach its goals. ]Ak#5MI/:qY'OTf{yU -OFyb8 h `'( (Z}+@% zAeZ7 Lo 00g` C pfY[ ]^D Your job in sponsorship, as the so-called rights holder, is to leverage all sponsorship assets (=things the sponsor may be interested in) in your property (=your race) in the service of the sponsor's commercial objectives. uC%q.Nbd VMdkydek/ ZU>~r5pf by issuing press releases around their involvement with your event, making the most of sales opportunities you may offer through a race expo etc). Podcast 043: How to find and understand sponsor goals, Podcast 026: How to Tell if a Sponsor has Budget to Work With You, Podcast 009: How to Craft a Winning Subject Line. On behalf of Val Apple Motorsports and the Leg Daddy Racing rally team we appreciate the opportunity to introduce you to the world of Rally Racing. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. Q%(D,qn"Q7lZ|j_u6,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7Y}qtnzuI=DcwbT -LK9n6i))(L{`"$M Y=qt`Ql;VXRAM$%mYRM04)R>;mf$O?OSb>/S>eeoX]IPlEz>RY:U( =yY4 U{qG]fbN|5E {Z8f&Zp|^jd}[n Bring your own food to Track Days Save money while eating better. In this article, we have some handy racing sponsorship proposal samples in PDF available for your use. Download. Strongly Agree 9.61%. . To do this create content that gets people asking questions, create challenges that get people working towards a goal, or host events that gather your community in one place. Though my experience was generally limited, I never saw ANY return from any of it. If you regularly finish well in races, contingency sponsorship may go a long way to offsetting your costs but the vast majority of your budget will be coming from your own pocket. They must know what they are sponsoring so that they can decide whether to accept your proposal. Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. Automotive Sponsorship Proposal Details File Format MS Word Apple Pages Google Docs Download 2. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Weve also included page references for the Get Paid to Race book (currently only available as an ebook). Im going to open this post with a hard Truth: Road Racing Sponsors are NOTHING like what 99% of people think they are. I could not find the sports car of my dreams anywhere. Contacting a sponsor is like contacting a potential employer. Ht1_%`1;d`*FpS\@KOr)r+Z{]?>~)7rw):,QuH1>^qnrTb_2|=7}F>bb)E]Oa6;Sy#A'1SN1Ra1a;IKh,e4fr, 6d$arf6*m^ev`VN(rNs1q*c.7!=, :Wv 4ii>t Z3:4x-%XfE$P:5boC )zM6T& *dP>6y|~{oQB91vYmWfG=}E},v%=]Z!P[7m=X\zucFH!F GVZp[.`d.A2jy`!ba3wz8oIXe~mT#eVj_;78*/0yVA:Wk&9/I>SX-^AhhV/"E)?=w WP This is how you present yourself as a racing driver and show your value to potential sponsors. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. If you can convince a company to sponsor you, but that company doesnt quickly see the value. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. 0000000516 00000 n Were out here racing for not much more than a few bucks in contingency prizes and a cool plastic trophy. However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! Automotive Racing Sponsorship Proposal oecm.ca Details File Format PDF Size: 349 KB Download 4. Gather the history of your racing career or racing team. It does not mean that it must include false claims or misleading information. You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. Ask the sponsor for a specific amount of money. Include methods like cheque, e-transfer, PayPal, etc. It is really pointless trying to go over all the possible variations of a sponsorship negotiation. Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. Her work has appeared in the "Princeton (N.J.) Packet," "Destinations" magazine and in higher education publications. Work from the outlines you prepared to include all of the important details. Do not plead. Valvoline has been there for as long as people have been racing cars. It is obvious that every sponsorship is made with the viewpoint of getting benefits in return. Being a part of racing brings great value, and Supporting Sponsorships are a great way to dip a toe in the water of racing without too much risk. Include references to your relationship-building conversations. Make a list of every racing expense you incurred over the past season and tally the entries. Why is it better than everyone else's? There are so many businesses with sponsorship programmes. (Sponsorship activation involves all the initiatives the sponsor would undertake to best leverage the sponsorship assets you offer, e.g. This is a business relationship and there must be a clear concise understanding of expectations, timelines and returns. Itll be the basis for everything you post on social media, how you write race reports, and more. Its so much easier to close a sale with someone youve already built a rapport with. Essentially, Contingency Sponsors have already agreed to support a racing series. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. People love to talk about themselves so ask questions and chat about them. Take a look at this blog post for an updated list. %PDF-1.3 How do I find companies to sponsor my race car? If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. Disagree 0.87%. Harvick has spent 23 seasons in the NASCAR Cup Series. Posted on January 12, 2023 by admin. Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. Strongly Disagree 0.44%. Ask yourself these questions to see if a proposal template is right for you or if you should have a crack at creating your own. Of course, there are bonus points if you can build a loyal, engaged audience but they are other ways to secure sponsors too. Any accomplishments in racing you have achieved. 2011 team racing sponsorship proposal our desire. Tell us about it. If you want to prove value to potential sponsors in road racing, you need to get creative Leg Daddy Racing Sponsorship Proposal 1. Racing Sponsorship Proposal Template Details File Format MS Word Google Docs Pages Download 2. January 6, 2022. Make sure you only provide brief details of everything in the cover letter. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. How to get more Instagram followers as a racing driver, Flow-state thinking: The secret to shaving off seconds. One easy - and cheap - way to do that is by giving your sponsor first dibs on next year's sponsorship and other similar benefits that don't impact price directly. It takes only a couple of minutes. . This will help you catch the decision makers eye but dont forget just how important content is in all this. 02. You might be operating in a specific niche (see below for more details) or area. But avoid: Well done on getting to your first sponsor meeting! Go more into depth with your research to get a sense of their specific goals. Fast Feb is back but its looking a little different for 2023! This is a more simple document that tells your story. Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. First, provide a history of you and your racing team. If you dont know the difference between features and benefits are then a motorsport proposal template might help you out. Type an introductory letter, addressing it to the person in charge of the organization. Sponsorship costs are negotiable and generally a one-time expense. Keep this in mind with everything you do regarding sponsorship. Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. startxref Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. It is not a donation nor is it a "favor". This is the part that actually attracts your potential sponsor. Racing is an expensive sport that requires investment and sponsorship. Announcement [Event.Name] (Event.Date) (Event.Location) Here are the steps to follow to earn a motorsports sponsorship: Choose a target sponsor company that's affiliated with motorsports or has sponsored motorsports organizations in the past Determine your most worthy assets and put them on a valuation list Work on your sponsorship package and sponsorship proposal Meet with the sponsor to discuss ideas There are sponsorship opportunities wherever you turn but you need to think outside the box. I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . This deck can help spark conversations that eventually lead to a sponsorship proposal. yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* Our team becomes an extension of the marketing department of our sponsoring corporations or . These details usually include your name and contact details and the name and contact details of the potential sponsor. A sponsorship proposal is a document submitted by a not-for-profit agency, charity, foundation, or event services company to a potential sponsor. 3. If youre looking to higher-end businesses for sponsorship, consider hiring a designer to produce a proposal that will fit both yours and the businesss brands and include exciting content like mock-ups. Do you have a very popular online presence? It is a document that seeks help from sponsors to help them with their racing careers.

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